you are my celebrity

Help Attack!

Penny for your tweet?

Help Attack! is a new Austin-based company that allows people to pledge a small amount for each Tweet (or soon each status update, check in, blog post–anything online and countable) to their favorite nonproft.

This tweet could be worth $$$. Or at least cents. It doesn’t matter what the content is, you pledge any amount per tweet (say 10 cents to Boys & Girls Club) for a certain amount of time (say December) and you’re donating via the easiest way possible–what you’re already doing.

Online fundraising is the most rapidly growing way for nonprofits to receive funds from individuals. According to Convio, 35-42 percent of online giving occurs in the last two months of the year. Plus, the unique platform encourages repeat monthly giving, catalyzing the shift from year-end gifts to year-long giving.

After just two months since the launch, HelpAttack! has processed nearly $1,500 in donations and are seeing average monthly pledges of about $25.

How are you giving this holiday season?

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