If you dropped into this coffee shop, you’d get a masterclass in marketing. Eavesdrop on:
Andrew Kokes is a CMO and my former boss at HGS, where he hired me in my first VP role and taught me a ton about corporate marketing (and playing the game … he used to tell me to just ride the wave and it would drive me NUTS but he’s right). We’ve also maintained a solid friendship since I left HGS in 2022, and I was thrilled to catch up with him on the minipod!